Smerdoff
Smerdoff / Marketplace Platforms

Custom B2B Marketplace Development

B2B trade doesn't fit a consumer marketplace template — bulk pricing, supplier approvals, net-terms invoicing, and account-level permissions all need to work together. We build B2B marketplace platforms around how your buyers and suppliers actually transact.

Buyer & Supplier PortalsOrder ManagementPayoutsAdmin Dashboard
B2B marketplace admin dashboard showing GMV, active buyers and suppliers, and a supplier performance table
10–30%
of a full build is what a lean first version typically costs — validate before you commit
MVP cost research
9.4 hrs
saved per employee each week just by connecting the tools a business already uses
Zapier

Why B2B marketplaces outgrow generic platforms

Off-the-shelf marketplace builders assume consumer checkout flows. A custom platform is built around wholesale accounts, approvals, and payout logic from day one.

Built for account-based buying

Company accounts with multiple buyer seats, purchase approval limits, and negotiated pricing tiers — not a single-user cart.

Supplier onboarding you control

New suppliers go through an approval queue with document checks and catalog review before they can list, keeping quality consistent.

Order flows that match wholesale terms

Bulk quantities, minimum order values, net-30 invoicing, and split shipments handled natively instead of bolted onto a retail checkout.

Payouts on your schedule

Supplier payouts run on the cadence and commission structure you define, with full visibility into what's pending and what's settled.

One dashboard for the whole marketplace

GMV, active buyers, active suppliers, and order volume in a single admin view instead of stitching together spreadsheets and vendor reports.

Own the platform and the margin

No per-transaction marketplace SaaS fees eating into your take rate, and no limits on the workflows you can add as the platform grows.

What goes into a B2B marketplace platform

We build the modules your marketplace needs — not a generic storefront kit repurposed for wholesale.

Admin dashboard

Sidebar navigation across Overview, Buyers, Suppliers, Orders, and Payouts, with KPI cards for GMV MTD, active buyers, active suppliers, and order volume.

Supplier approval queue

Pending supplier applications reviewed and approved from a dedicated queue before they can list products.

Supplier performance table

Top suppliers ranked by GMV, order count, and fulfillment rate, so you can spot your best and weakest partners at a glance.

Buyer accounts & permissions

Company-level accounts with multiple seats, spending limits, and approval chains for larger purchases.

Order & fulfillment management

Bulk order handling, split shipments, and status tracking from purchase order to delivery confirmation.

Payout engine

Automated supplier payouts based on your commission model, with a clear ledger of pending and completed transfers.

FAQ

B2B trade runs on company accounts, bulk pricing, and net-terms invoicing rather than single-user carts and instant checkout. We design the data model and approval flows around those realities instead of adapting a consumer template.

Yes. New suppliers land in a pending approval queue where you review documentation and catalog quality before they're allowed to list, so buyers only see vetted partners.

We build the payout engine around your commission structure and settlement schedule — whether that's weekly batch payouts, net-30 terms, or per-order transfers — with a ledger showing what's pending and what's settled.

SaaS marketplace tools charge ongoing platform or transaction fees and cap how you structure approvals and payouts. A custom build costs more upfront but removes the per-transaction tax and lets you add wholesale-specific workflows as the marketplace scales.

Related

Get a free estimate for your B2B marketplace

Tell us how your buyers and suppliers transact today — we'll scope a platform built around your approval flows, pricing, and payouts.