Generic TMS platforms give you a load board that doesn't match your lanes, your carrier pool, or your margin structure. We build a CRM around your actual freight — from the first quote to the carrier assignment to the delivered load, tracked in one place.
Subscription TMS software covers the generic freight workflow. A custom CRM removes the manual spreadsheets and phone-tag your team still relies on.
Booked, in transit, delivered, and invoiced statuses live in one board instead of scattered across email threads, texts, and a whiteboard.
Match loads to carriers by lane history, equipment type, and reliability score — not a generic capacity marketplace.
Pull location updates automatically where carriers support it, and log manual check calls in the same timeline everyone can see.
See buy rate, sell rate, and margin per load and per lane in real time, instead of reconciling it at month-end.
Own the system outright instead of paying a subscription that scales against your growth.
Revenue by broker, by lane, and by carrier — the numbers your ops manager currently rebuilds in a spreadsheet every Friday.
We build the modules your brokerage runs on — not a bloated TMS suite with features you'll never open.
Every load visible by status — booked, dispatched, in transit, delivered, invoiced — with the assigned broker and carrier.
Match loads to carriers by lane, equipment, insurance status, and past performance.
Real-time or check-call-based location tracking on a map view tied to each load.
Generate rate cons, BOLs, and PODs directly from the load record, stored with the shipment.
Track carrier insurance, authority status, and safety scores with expiration alerts.
Buy/sell rate tracking per load, rolled up by broker, customer, and lane.
Yes. Dispatch and tracking share the same load record, so a broker can see status, assigned carrier, and current location without switching between a TMS and a separate tracking tool.
We build automated expiration alerts for insurance certificates and authority status, so a load never gets assigned to a carrier whose paperwork has lapsed.
TMS subscriptions charge per user or per load indefinitely and rarely fit your exact rate and margin structure. A custom build costs more upfront but has no recurring per-load fees and matches your workflow instead of the other way around.
For brokerages whose lane mix, margin reporting, or carrier vetting process doesn't fit those platforms' defaults, a custom CRM removes the workarounds — without paying for enterprise modules built for much larger operations.
Tell us how your load board and carrier network work today — we'll scope a system that matches your lanes, not a generic freight marketplace.